Unleash the full potential of your business by adding BIG to your team!

BIG is a full-service sales and marketing representative and consulting firm dedicated to providing unmatched brand development and global expansion support to our customers in the consumer electronics industry. Our goal is simple: deliver exceptional value by exceeding our clients’ expectations in every regard.

Our Services

Global Strategy

We have over a decade of experience, establishing and managing International Distribution Networks for CI Brands. With strong relationships developed with countless, talented dealers and distribution partners all around the globe.

We have the experience and understanding of the Global markets and the CI channel to develop and execute a winning strategy for your brand.

Professional Sales Representation

With over 30 years of industry experience; designing, selling and installing Consumer Electronics and as a Sales and Marketing Executive. BIG has the knowledge, technical understanding and skills to deliver the most effective and comprehensive Sales experience for your brand.


It takes experience to fully understand the International markets, and how to create and deliver the most impactful message about the brand (benefits) to the regional audience.

We have the right background and experience in the industry to help improve the brand awareness and work with your teams to deliver the most effective message in the industry (globally).

Training & Education

To obtain the highest degree of success with sales, marketing and distribution partner teams, training is essential.

Through our CE Business Academy, we can provide training and education to help your channel partners become more effective at selling your brand.

We have conducted literally hundreds of trainings, dealer visits and events all over the world. We can hit the ground running with your brand and immediately begin educating, energizing and motivating your existing channel partners and their teams.


Looking to expand, improve your marketing efforts or create an effective business development; sales, marketing or operational strategy? Add BIG to your team as a consultant for a specific project: long or short term, and you will gain 30 years of industry experience to fuel further success with your business. We have over a decade of experience developing winning strategies and leading award winning teams!

Our Clients

Cool Home Tech
Klein Tools
Millennium Media
Key Digital


  • Pete is an International legend in the CE Industry, an awesome business professional and an incredible educator and trainer. Pete is a mentor to me and taught me many valuable lessons in my professional life. He is the international face of integrated systems products.

    Cyrille Vergely
    Représentant technico-commercial chez VIVATEQ
  • Having worked with Pete for a number of years he has proven to be a professional, reliable and involved sales manager. He has always been focused on objectives mutually agreed upon and never missed to develop a friendly climate amongst the partners chosen to do business with.

    Wolfgang Lenz
    President COMM-TEC
  • He’s as honest and hard-working as they come and he doesn’t have a disingenuous bone in his body. He has always been a loyal champion of his company, his products, his customers and his colleagues. But he’s also firm and he expects results, whether that is from sales reps, PR firms … or publications like CE Pro.

    Julie Jacobson
    Editor, CE Pro
  • Pete has an installer background combined with many years experience in domestic and international sales and marketing. With this valuable knowledge he is perfectly prepared to support us with our individual business needs. He can always offer expert advice on market development, which is to the benefit of everybody involved. Pete is a gentleman and knows how to treat people and especially customers.

    Alex Tempel
    Managing Director bei VIVATEQ
  • What you quickly learn about Pete is that he is dedicated, hardworking, and has an infectious enthusiasm for his products and the custom installation industry as a whole that is rare in its intensity. A respected leader, his professionalism, charisma, and market knowledge have all contributed to his uncanny ability to build lasting relationships that have driven his sales success, particularly internationally, as he was instrumental in helping to build his brand globally.

    Veronica Esbona
    President, InGear Public Relations
  • Pete makes it a habit of under-promising and over-delivering, time after time. He’s extremely pleasant to work with, honest, providing maximum value for the dollar … If you’re looking for someone with impeccable integrity, a keen knowledge of the industry, someone who will get results (without making excuses) than I can think of nobody more qualified to get the job done than Pete. He is a force of nature!

    Paul Douglas
    CEO/Founder - WeatherNation LLC
  • … Pete is a hands-on, technical sales professional , with tremendous knowledge of our industry.

    Pete’s international experience in the CI channel covering sales, marketing, business development and training were very instrumental in the success we achieved in the UK with the brands he represented.

    Pete has delivered dozens of training courses for UK residential custom installers and is able to immediately “click” with our trade customers, because they quickly understand that he has lived in their shoes for decades.

    Steve Beahan
    Managing Director, Invision UK
  • Pete is an experienced manager with great International experience. If you are a company trying to expand your boundaries outside of the USA then he certainly can help you establish the right partners and strategy to achieve this.

    Michael Blackman
    Managing Director, Integrated System Europe
  • Pete is creative, aggressive, and a consummate professional and the results show ….

    Petro Shimonishi
    Vice President of Marketing, Sales & Business Development
  • I recommend Pete without reservation. He is a skilled and prepared leader, and would be an asset to any organization. Pete is exceptional at creating and managing relationships, and he is particularly adept at International business. If expanding your sales overseas is a priority, I recommend contacting Pete; he knows the market, the key players, and understands international business…

    Clint Forberg
    Midwest Regional Sales Manager - RTI
  • I have a tremendous amount of respect for Pete as a visionary leader and professional. Pete has amazing talents for marketing and branding; crafting a powerful and effective message. He really looks deep into “what” motivates the buyer and “why” they should buy your product. I have personally witnessed him put this into action in marketing and sales initiatives. He is also a very gifted public speaker and writer.

    Andrew Werdean
    CEO Dynaudio North & South America
  • “Pete is possibly one of the most professional and energetic brand ambassadors I’ve had the pleasure of working with. He continually looks for ways to improve business and inspires at every opportunity… And a true gentleman.”

    Mike Beatty
    Managing Director at Pulse Cinemas